Samsung - Bubble - Standby Productions





David Ellison


Spec piece created for Samsung TV’s. This was created by collaborating with a VFX artist to make a strong visual effects piece. The piece was designed to be something that celebrated the beauty Samsung TV’s can offer the viewer.


Using a VFX bubble floating around the empty streets of a night time city helped to sell the concept of fleeting beauty. Something not to be missed and witnessed at the highest fidelity.


The advert was shot over one night in Manchester for the background plates with the bubble done in CGI and composited in later. The advert also had a somewhat fairytalesque soundtrack to it to highlight the mysticism. The beauty of the bubble and the dark grit of the city complemented each other to show beauty in an unlikely place.

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